| « Corporations in the blogosphere | Going, going ... gone? » |
Link: http://www.gprdehler.com.au/Knowledge.aspx?cid=38
by Geraldine Mockler of GPR Dehler
What’s the measure, what’s the return?
Coaching has been enthusiastically adopted in the business world, with an increasing number of people looking for personal support in the workplace. Managers and executives, in particular those in key roles, seek peers that can unlock their ability to work through complex business problems and to better achieve their goals.
The sector is still evolving and maturing. There are different perceptions of what coaches are expected to deliver, the criteria by
which they are assessed, and how, and by whom, their value is measured.
This may leave buyers at a potential disadvantage
– without the ability to establish clear expectations or a means to differentiate coaching programs, assess capability and evaluate
the return on investment.
Do you conduct a ROI analysis on soft skill programs such as Coaching?
If not, why not?